The RealReal’s $115 million Fundraiser Attracts More Investors.

Without a doubt, investors have been conducting research on some of the leading products consumers prefer to buy in fashion. For that reason, The RealReal raised $115 million to aid in G funding. This makes the total amount of contribution of about $288 million. The event was held by PWP Growth Equity, an affiliate of Perella Weinberg Partners. Additional supporters include Sandbridge Capital as well as Great Hill Partners. To support the project, Chip Baird will join the bandwagon.

About The RealReal

The RealReal started small with Julie Wainwright working at her home while visiting consignor homes. She committed time and the few resources she had to ensure that her small business idea flourished. Her breakthrough arrived when The Real Real launched the first brand online. Today, it is a leading premier site for luxury consignment. It also has more than 600 employees across different geographical locations in America.

Contribution

The RealReal celebrates artists, designers, as well as craftsmanship. Its management understands that luxury consumer experience is more than just buying designer items as it also entails recon signing them and sharing with people who value these products. Moreover, if the consignment adds monetary value to your purchase, it should be worth keeping an open eye on.

Authenticity

As the name suggests, The RealReal is made of 100% quality fabric. Perhaps this should be attributed to the dedicated team of gemologists and authentication experts who are dedicated to giving the best. These people understand the difference between counterfeit and quality leather. Therefore, they ensure that the second-hand products are of high quality. Looking at their career profiles, they are qualified and passionate about their jobs.

Overview

Julie and her employees have established a leading company that redefines the market of consignment including how consumers access luxury goods. In this new fundraiser, Baird said that with the continued move towards online marketing, The RealReal is specially positioned to gain from these shifting trends. As such, they are excited to be part of a revolutionary company. This is not shocking as more investors have approached the company with the intention of purchasing some shares.